Articles on: Understanding Your Data

Understanding Scores

Rankry measures your AI visibility through four distinct scores, each capturing a different dimension of how AI models perceive and recommend your brand. These four scores combine into one composite number — the Rankry Score.


The Four Metrics


Metric

What It Measures

Format

Visibility

How often your brand appears in AI responses

0–100%

Positioning

Where you rank when mentioned (higher = better)

Average position (#1–#10)

Sentiment

What AI says about you — positive, neutral, or negative

Composite score 0–100

Diversity

How many AI models know and recommend you

0–100% (e.g. 4/5 models = 80%)


Rankry Score


The Rankry Score is a weighted composite of all four metrics, calculated on a 0–100 scale. A score above 70 indicates strong AI presence. Between 40–70 means you're visible but have room to improve. Below 40 suggests significant gaps in your AI visibility.


How to Read Score Changes


All scores show deltas — the change since your last report. A green arrow with "+4%" means your visibility improved by 4 percentage points compared to last week. Red arrows indicate decline. These deltas help you track trends over time and understand whether your actions (content updates, PR, product changes) are impacting how AI talks about you.


Per-Model vs All Models


Every score is calculated both per individual model and across all models combined. You might have 80% visibility on ChatGPT but only 15% on Grok. The "All Models" view shows the average, while individual model views let you identify specific gaps and opportunities. Use the model switcher at the top of your dashboard to toggle between views.


Updated on: 02/03/2026

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